Saturday 5 July 2008

This is interesting


Dave Balter, from the word of mouth marketing agency BzzAgent, has an offer on. His new book, The Word Of Mouth Manual, Volume II, which costs $45 at Amazon, can be downloaded for free in PDF format.

It’s a good idea because: 1. Dave put in everything he knows about the power of word of mouth, 2. Dave is self publishing the book, and 3. Dave is walking the walk by initially promoting the book solely by word of mouth.

I'm a bzzagent too and I've downloaded a copy and it's really rather good.

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